Wood Species Product Knowledge Videos


        Why European White Oak?
European Oak is a hot trend in the flooring world. Learn what makes this product so desirable and how this look is achieved with the help of Jon Namba and Bill Treiber.
European White Oak Trend
Technical Education and Sales Manager, Bill Treiber, goes over what makes European White Oak such a popular species of wood in recent years.
Exotic vs. Indigenous: Species Substitutes 
Learn which species are popular right now and how to decide if you want to use exotic or an indigenous hardwood species. Bill will go over which species can be swapped out to save on cost & be environmentally friendly.